How to Create Your Own Product Images

In the fast moving, competitive world of online selling, product images play a vital role. You need to create thumb-stopping visuals that catch a customer’s eye, stop them scrolling and draw them in to engage with your product.

When it comes to selling jewellery, high-quality staged product shots are extremely important for helping customers see the finer details of my jewellery however, these types of shots are actually quite difficult to create because of the challenges of lighting and shadows.

As well as staged shots, it’s equally important to provide images of jewellery on the body that show dimensions and fit. Not being able to see body shots can be a deal breaker for many shoppers. People want to physically see how long the drop of an earring is, or how a statement necklace or bracelet looks when it’s worn.

When it comes to shooting body shots, I would much rather leave it to professional models and photographers because, trust me, it’s much easier to get a great image that way. But the reality is I don’t always have models or professional photographers at my disposal, which means I need to have a plan B.

Embracing the unforgiving lens

I’ve lost count of the amount of people who have told me I should model my own jewellery. I know what they’re saying makes sense, after all I am the brand and I know how to naturally style each piece. Plus, my customer demographic is generally women like me who are 40+.

The problem is that while being in front of the camera is the most natural thing in the world for some people, for others it feels like a fate worse than death – and I fit into the second category! I’ve never liked taking pictures of myself or wanted to jump on the selfie bandwagon, it’s just not my thing. Sometimes though budget and circumstances mean I have to get over my resistance and find ways to embrace the unforgiving lens.

Creating product images on your phone

With the camera on most phones now being nearly as good as a professional one, taking a great shot myself is more achievable than it’s ever been.

When I photograph a bracelet for example, being right-handed, I’ll wear the bracelet on my left wrist and then use my right hand to hold the phone and capture the image. Or, if I have a friend with me, I’ll ask them to take the shot – there’s no point in struggling if you don’t have too right?! Great lighting is always crucial, so I position myself near to a window to make the most of the natural light.

When I’m taking ¾ or full length body shots to show how to style the jewellery, I set up the shot using a tripod with a remote control. Again, I’ll use the natural light from the window and will keep adjusting the position of the shot until I find the perfect light with no shadows on my face. Then, remote control in hand, I’ll take a few shots from different angles and sometimes add a filter to bleach out any extra shadows – thank the lord for filters!

It takes a little patience and a few shots to get one I can use, but guess what? It always takes a few shots, even when you’re working with the flawless beauty and expertise of a professional model and photographer. On a photo shoot a good photographer knows to keep shooting, but a great one adjusts your hair a little and suggests slight adjustments in body movements to capture the best light.

Professional headshots

If you want beautiful, high-quality headshots and you have the budget, I recommend working with a professional photographer and, where possible, investing in a stylist, makeup artist and hair designer.

I recently paid to work with a professional team. It took us some time to get any usable images because, as I mentioned before, I’m not really comfortable in front of a camera. The photographer kept saying, “Big smile!” Now, some people smile beautifully on demand, but me – not so much! Nevertheless, we ended up with some great images that I could never have produced on my own, so it was well worth the investment.

But sometimes you just don’t have the time or the cash to work with a professional team, in which case you can definitely do it yourself. There’s been many occasions when I’ve created a new piece of jewellery or I particularly like how a piece looks when I add it to an outfit, so I’ve produced my own headshot to capture it.

I hope this has given you some encouragement and confidence to create your own product images.

For more inspiration schedule a session with Ronit Ziswiler,

Facial slapping? Questions to PD Dr. Mathias Tremp

The facial slapping is a natural phenomenon of time and is individually different. External factors such as nicotine, insomnia or alcohol play a role in this process, but genetic factors are also important. There are various options for how to either prevent the face slapping or to treat effectively.
Can the face be stretched with Botulinum or Fillers?
If there is no or only a small surplus of skin and primarily the wrinkles are disturbing in the mimic, the botulinum is ideal. The effect of the botulinum comes after 2 – 7 days (individually different). Fillers like e.g. B. Hyaluronic acid can be seen as a result of some regions in the face of the B. The cheek area or lip region replace the volume again. However, the treatment is not long-lasting and should be repeated approximately every 6 months.
What is the Liquid Facelift?
The Liquid Facelift is a fashion concept and behind it is the attractive idea of facial tightening without scalpel. The Liquid Facelift is a special type of filler injection, with the lost volume in the face area being upholstered by injections. Hyaluronic acid, but also so-called collagen biostimulators (calcium hydroxylapatite or poly-L lactic acid) can be used. It is biodegradable substances, which lasts 9 to 18 months.
What is the thread lifting?
With the thread lifting, the skin is stretched without scalpel. The slept skin parts are stretched with the help of fine, usually absorbible threads with the withhooks. The threads are like a kind of support frame. In addition, the threads are regulated by the removal process of the skin-gene collagen production and acts as a biostimulator. The surgery is performed in local anaesthetic and lasts approximately. 30 – 45 minutes. Treatment is ideal for younger patients between 30 and 50 years of age who do not want to be suitable or decide to be surgical facial tightening. Usually the thread lifting lasts 18 months to 2 years.
What is the microneedling radiofrequency treatment?
Microneedling with radio frequency is the new power combination for better skin. Treatment is suitable for face, neck, decolet or stretch strips due to pregnancy, refining acne scars or the treatment of excessive sweating. The mechanical and thermal stimulation makes the skin strain in a very gentle way, the recovery is 1 to 2 days. Treatment is poor, lasts 30 to 60 minutes and should be repeated twice to 4 weeks at least. To maintain success, treatment should be refreshed every 6 to 12 months.
What is the Vampire Lift?
The blood plasma (PRP) is injected directly under the skin, similar to that of mesotherapy. This tolerable process leads to a cell renewal, forms new tissue and the skin feels fresh and youthful. As a rule, treatment should be repeated three times at 4 weeks interval, to maintain success, treatment should be refreshed every 12 months.
What is the TCA-Peeling?
The TCA-peeling is the combination of different fruit acids combined with a TCA (trichloroecilic acid) solution. The result is increased blood circulation and increased production of collagen and elastic fibres. This method is suitable for refreshing, smoothing, rejuvenating, rejuvenating and refreshing the skin.
Can the individual treatments be combined?
The methods described can be combined and complement themselves. For example, the vampire lift with thread lift is suitable for playing, or the microneedling radiofrequency treatment with the collagen biostimulators. The TCA-peeling is also suitable with surgical facial tightening and can be done simultaneously with the operation.
What is to be observed after the operation?
After each facial treatment, consistent sun protection LSF 50 to at least 4 weeks after treatment is very important. We also give you swelling medications and skin care. Depending on the treatment, you can either be immediately back to societal (Botox, Fillers), in 2 to 5 days (TCA-peeling, thread lifting, vampire lifting, microneedling radiofrequency treatment) or after 3 to 4 weeks (surgical facial tightening).

If you wish to learn more about these procedures, to book consultation with

PD Dr. med. Mathias Tremp.

My Go-To Accessory Basics

I view my go-to accessory basics as equally important as the basic clothing pieces I have in my wardrobe. If we don’t have our basics nailed (with clothes and accessories), then the process of putting together a great top-to-toe look can be very frustrating indeed!

I see jewellery as the staple of a great ensemble, and the special ingredient that raises it to the next level. For me adding accessories to an outfit is like putting spices in your food – they elevate the final look from ok to sublime!

So, let’s take a look at the items that are often viewed as “wardrobe basics”, and I’ll show you the jewellery I’d add from my “accessories basics”.

The white shirt

White shirts look fabulous with a pair of jeans, black pants or a skirt. It’s a smart but basic style that looks great on everyone.

I love to combine this look with a long horn necklace, which is super comfortable to wear because it’s so lightweight. This style of necklace is stylish and youthful and really elevates this basic outfit to something that’s super chic.

       

La petite robe noire

Also known as “the little black dress”, this has been a staple in women’s wardrobes for decades. It’s the perfect piece to wear on those days when you know you’ll be going from day to night without an opportunity to pop home and change.

For a day/work look, I’ll wear my petite robe noire with a fabulous chunky black chain link horn necklace, or an elegant short white pearl necklace.

To switch things up and transform the dress into an evening look, I’ll combine it with a statement chunky pearl necklace or, if I’m in the mood to really be noticed, I’ll opt for a multicoloured mop chunky necklace.

               

Trouser Suits

A great trouser suit is another look that’s perfect for wearing from day to night and, while I love the edginess of a dark suit, my personal favourite is all white pants and jacket.  During the day a suit looks smart with a beautiful coloured shirt, t-shirt or cute cami underneath. For evening you can be a little more daring and remove the top and just wear the jacket buttoned up with a beautiful lacy bra underneath.

Without doubt any of the horn pieces I have in my “basics” collection look great with this style. But if I want to make the look a little more show stopping, I’ll add a gold chain with a large pendant.

 

Patterns and colours

I adore busy patterns, but I don’t want my accessories to be in competition with them. This is definitely a time to pair things back and keep my accessories super simple and elegant. So, with a bold patterned top I’ll forgo a necklace and instead add a statement bracelet and a pair of earrings.

     

You’ll sometimes see me wearing clothes from a sea coloured pallet – the natural shades are truly elegant and timeless. To perfectly compliment the pallet and give a nod to the sea, I’ll often wear them with pearls.

I hope you now see that with just a few great accessories you can really transform a basic look. Don’t be afraid to add unique pieces that show your personality and spice up your wardrobe staples.

For more inspiration schedule a session with  Ronit Ziswiler,